Content that converts – an ADMA Forum presentation

by Mark Pollard on July 8, 2009 · Comments

in Strategy

Below is my presentation from today’s ADMA Forum, “Content that converts”.

I’m increasingly second-guessing what’s useful and interesting when it comes to digital presentations because so many people have become information junkies, consistently researching trends and technology. Hopefully there are a couple of thoughts in here that will spark debate and some sweet strategies.

Thanks to ADMA, especially Sarah Madden Goodlad, for having me (and for the my-presentation-is-coming-patience).

View more presentations from Mark Pollard.

Looking for more presentations? Try:
- Online communities (aka 7 things hip hop taught me about community)
- Twitter. WTF? (ideas about Twitter for personal use)
- Social media (aka Don’t use social media)

Image home-made and stored on my Flickr thing.

If you enjoyed the read, please leave a comment. Feel free to follow me on Twitter

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  • As a self confessed tool junkie I love all the free tools - thanks! Also great to see both B2B and consumer covered, especially as social media blurs those lines and focuses on a good conversation.
  • I love the presentation, just flicked through it, but will leave it open and hopefully spend a bit of time on it tonight... probably midnight when I'm done working ;)

    Any chance they'll be a video of you doing the presentation? I'd love to see that too.
  • Thanks Mandi, Aaron. Glad you got something out of it. It definitely makes more sense in the flesh like most pressos. Not sure there's video of it though.
  • ramiroamaral
    Hey Mark,
    Lovely content. Very instructive and useful!
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